Entertainment Law Blog

Almost a year ago now, the pandemic outbreak disrupted the worldwide entertainment industry – and in particular, film and television production. Similar to the US, European audio-visual productions were halted, movie theaters were closed, events, premieres and entire marketing and distribution campaigns were postponed or cancelled. Cinemas across the European Union saw a 69.0 % drop in box office numbers in 2020, accounting for a total decrease of €4 billion in revenues compared to 20191. With movie theaters on the brink of bankruptcy, postponed productions with huge increases in costs (in part due to COVID-19 safety measures), and a consumer…
To date, there are over 1 billion augmented reality (“AR”) users and 171 million virtual reality (“VR”) users worldwide[1], a number that continues to increase as more industries turn to AR and VR to create immersive user experiences. Companies are offering stand-alone experiences that integrate augmented reality and virtual reality at events, such as Samsung and Live Nation’s broadcast of a VR Coldplay concert, as well as through in-store location based applications to encourage a seamless “try before you buy” approach, like Gucci’s AR apparel and accessories try-on app. AR and VR are shaping the future of advertising…
Trademarks are the heartbeat of all businesses that rely on brand identity to reach their audience.  Nowhere is this more important than for entertainment and media companies that constantly struggle through the often confusing morass of advertising messages.  A clear message requires a strong trademark.  And a strong trademark may depend on an understanding of how the recently enacted Trademark Modernization Act of 2020 changes the branding landscape. The Trademark Modernization Act (TMA) was signed into law on December 27, 2020.  The Act introduces significant amendments to the Lanham Act designed to strengthen the rights of legitimate trademark owners.  The…
Even as restrictions on large gatherings are lifted on the local level, the experience of live entertainment will change drastically in a post-quarantine world. The collective live event industries adherence to safety guidelines and prudent practices based on up-to-date information will be unquestionably critical to our return to enjoying live sports, music, and entertainment. The music and touring industries are at the forefront of the resurgence of the live event industry. Venue owners and staff are now facing the daunting challenge of striking a balance between safety and practicality during a time of uncertainty. On May 19th, in accordance with…
Iowa enacted a sports betting law last May. Section 99E addressed fantasy sports contests and Section 99F addressed sports betting. Under Section 99E: a “Fantasy sports contest” includes any fantasy or simulated game or contest …” and 99E.2 states: “The system of entering an internet fantasy sports contest as provided by this chapter is legal when conducted by a licensed internet fantasy sports contest service provider as provided in this chapter.” Section 99F.3 states: “The system of wagering on a gambling game and sports wagering as provided by this chapter is legal, when conducted by a licensee as provided in this chapter.”…
Musicians and gamers are no strangers to each other; the two industries have been capitalizing on the crossover of their respective fan bases for nearly a decade. Although these collaborative efforts are not news, the utility of virtual and remote fan engagement has been re-contextualized in the wake of the COVID 19 pandemic. As the average musician derives the overwhelming majority of their revenue from live performances, technologies that can simulate these experiences have taken on a new importance virtually overnight. Marshmello’s performance within the game Fortnite at the beginning of 2019 revealed how the synergy between music and gaming…
Around 311 million people in the United States—roughly nine out of ten Americans—are under instructions to “Stay Home!” These captive audiences have resulted in a 17% increase in TV viewership across all demographics.  Indeed, adults aged 18-34—a demographic that has been increasingly difficult for advertisers to reach on ad-supported television—spent 83 million more hours watching TV during the first week of the lockdown as compared to the last week in February. This HAS to be great news for media networks who traditionally generate billions of dollars in linear TV advertising, right?  Maybe not. The COVID-19 lockdown period also happens to…
On Wednesday, amid growing concern over the spread of  Coronavirus Disease 2019 (“COVID-19” or “coronavirus”), the Italian government announced that all sporting events in Italy will resume.  The catch?  They will all take place behind closed doors—no spectators will be allowed to attend for at least the next month. Italy, as the epicenter of Europe’s coronavirus outbreak, previously undertook drastic measures to slow the virus’ spread—closing all schools in the country, cancelling sporting events, and instituting bans on other public gatherings across the country. While the epidemic has not yet reached similar proportions in the US, the virus’ spread has…